BAPTIST HEALTH FOUNDATION

In the Chaplain’s Emergency Fund campaign for Baptist Health, I focused on building a compassionate, emotionally engaging visual narrative. By using warm imagery and heartfelt testimonials from staff members who had benefited from the fund, the campaign conveyed themes of support and resilience. I created clear, impactful messaging and cohesive visuals across digital platforms, helping to raise awareness of the fund’s mission and encouraging increased engagement and contributions from the community.